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By now, marketers are flooded with the concept of content marketing through storytelling, and while the concept is valuable and should be implemented, these same marketers don’t always have the skills or resources available to craft the ultimate stories for their companies. Not to mention, budgets are always tight and the thought of hiring professionals can seem out of reach. Or maybe they can hire some writers, but they’re not experts at the craft. Remember, we’re not just looking for copywriters, we want storytellers!

But, hey, marketers: it doesn’t have to be so hard.

Quick templates and workarounds are a great way to get started with strategic storytelling. Obviously, the long-term goal is to hire a team of awesome and amazing writers that can craft your messages in the precise manner you want, but in the meantime, get creative. Your content marketing strategy doesn’t necessarily require the “biggest and baddest” resources to be successful.

We’ve even created a blueprint for you to follow so you can get started.

Here’s how it works:

Download the templates.

Plug in your target audience, their needs, the company’s solution, and the company’s beliefs anywhere it’s called for.

Once you have an outline that addresses the key points in each template, put it all together and connect it with a few sentences.

Have it read by someone else!

Massage it and make it your own. These are the basics of some simple stories you should be telling.

Get started now by downloading the templates below.

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